The principal who approached me about having a Twitter account for his school doesn't know anything about it from personal experience, but he's heard about it and wants to try using it as a means to communicate with parents and students.
Before we talk about the logistics of using Twitter to communicate with stakeholders, I need to give him a high level overview of what Twitter itself is. Assume I have about 15 minutes with him.
Where would you start?
Have you made a similar presentation you wouldn't mind sharing?
Do you have a link to an already existing resource that you would recommend me using?
I have a few resources and ideas, but want to also take advantage of the wisdom of those with more experience. I'm naturally curious and have figured Twitter out on my own. Sometimes my biggest challenge is figuring out how to start with someone new that needs a little more guidance without overwhelming them!
Thanks in advance for any advice you can give! :-)